Sans Beast was created by Cathryn Wills, after working in Australian fashion retail for nearly 30 years, with over a decade of that chapter spent living and breathing the world of leather handbags. Wills progressively recognised a disconnect between her professional role and her ethical stance on animal welfare and the environment.
As Wills studied more about the fashion industry's views on animal welfare, she came to learn that it was often the case that businesses purported to uphold the Five Freedoms in the animal derived raw materials they sourced. She realised it was close to impossible to guarantee these freedoms were upheld, when it came to the mass nature of fashion retail + sourcing of materials - primarily due to the multi faceted touchpoints within the supply chain.
One thing led to another in 2016 : a resignation from corporate life, some time taken to consider next steps, the adoption of a plant based diet....and 2 years later, Sans Beast launched. The brand launched at VAMFF in March 2018, and have fast established a loyal following of style seeking, animal loving aficionados. Sans Beast donates $1 from every purchase to the animal rescue sanctuary Edgars Mission. We encourage anyone visiting Victoria, Australia, to visit Edgars Mission - meet the team + the animal residents. We believe minds can be opened - and changed - upon a visit to this magical place.
Did you know there are 70 billion animals slaughtered yearly for our food and/or fashion consumption? There is a commonly held view that leather is a by-product of the food industry. In fact, it is considered a profitable co-product. In addition, many animals are raised purely for their hides. And for those raised for food + fashion materials, their lives are often filled with pain, suffering, fear + loss. We know this information does not resonate with everyone - there is a disconnect between the animals we cuddle + the animals we eat + wear. At Sans Beast however, we make collections for those who do care about the animals. We created the brand with the sole purpose of delivering pieces that had beauty - without the beast.
In the spirit of the 'from little things, big things grow' ethos, we have committed to
donating $1 from every purchase made on our website, to Edgar's Mission.
We started this 'give back' project simply with our bag charms, and then we added our Everything Pouch -
now we'll be giving something small from every transaction, in the hope we can raise more funds this way.
It's a small but committed start to ensuring this brand walks its talk + gives back to the beasts.