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THE CREATIVE JOURNAL

IN CONVERSATION: PURPOSE + PASSION PART 2.
Sans Beast Creature Blog - The Purpose and the Passion Part 2

By Cathryn Wills

Continuing the conversation with some fabulous founders building businesses in the 'animal product free' space - why they do what they do, what the market response has been + how they keep things firing when times are tough.  Read about the founders of Twoobs, No Saints + Ahimsa Collective - a bunch of inspiring women doing things their way.
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NEWS: ETHICS, VALUE + THE SANS BEAST APPROACH.
Sans Beast Creature Blog featuring Cathryn Wills + Rosie the dog

By Cathryn Wills

Cathryn shares what goes into a Sans Beast bag, what value means to her – and ultimately, why creating pieces without animal products is important to the Sans Beast brand.  Ethics + sustainability often get used in an interchangeable manner - yet, they're different.  The ethics of mass raising + slaughtering animals is questionable at best.  Read on to learn what value + ethics mean to the Sans Beast founder.
Read more
INSPIRATION: SERIES 1 SHOOT, 'THE NIGHT ARMY OF MADAME FLAMINGO'.
Sans Beast Series 01: The Night Army of Madame Flamingo

By Cathryn Wills

Discover the inspiration + narrative behind our Series 1 launch collection.  This is just the beginning as we launch this startup beast.  We invite you to join the (vegan) revolution.  Shot by dear friend of the brand, Vien Tran, styling by Ella Murphy, H+MU by Nelle Pandis + starring our motley yet stunning crew of rebels - Ivonny, Atha, Javier, Indigo + Kalilah.
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IN CONVERSATION: PURPOSE + THE PASSION, PART I.
Sans Beast Creature Blog - The Purpose and the Passion Part 1

By Cathryn Wills

Creating a business with an ethical ethos is no easy task.  We spoke with Amanda Walker, Co-Founder + Head of Operations at vegan fast food chain, Lord of the Fries, Anna Ross, Founder + Creative Director of ethical beauty brand Kester Black, and Gilat Shani, Designer + Co-Owner, Unreal Fur - about building a business with purpose, what collaboration looks like + how they remain focused + optimistic when challenges arise. This is Part 1 + next week for Part II, we'll talk with the fabulous founders of Ahimsa Collective, TWOOBS + No Saints shoes.
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IN CONVERSATION: ELLA MURPHY, STYLIST + CREATIVE DIRECTOR.
Sans Beast Creature Blog - featuring Ella Murphy

By Cathryn Wills

Ella discusses creative direction, her dog Bobby, going off the grid and how she stays inspired.  We have worked with Ella on two campaigns, and both times she has brought creativity + energy to the project.  She has a unique style, with an enormous talent for nailing an eclectic yet effortless look.
Read more
IN CONVERSATION: PURPOSE + PASSION PART 2.
Sans Beast Creature Blog - The Purpose and the Passion Part 2

By Cathryn Wills

Continuing the conversation with some fabulous founders building businesses in the 'animal product free' space - why they do what they do, what the market response has been + how they keep things firing when times are tough.  Read about the founders of Twoobs, No Saints + Ahimsa Collective - a bunch of inspiring women doing things their way.
Read more
IN CONVERSATION: PURPOSE + THE PASSION, PART I.
Sans Beast Creature Blog - The Purpose and the Passion Part 1

By Cathryn Wills

Creating a business with an ethical ethos is no easy task.  We spoke with Amanda Walker, Co-Founder + Head of Operations at vegan fast food chain, Lord of the Fries, Anna Ross, Founder + Creative Director of ethical beauty brand Kester Black, and Gilat Shani, Designer + Co-Owner, Unreal Fur - about building a business with purpose, what collaboration looks like + how they remain focused + optimistic when challenges arise. This is Part 1 + next week for Part II, we'll talk with the fabulous founders of Ahimsa Collective, TWOOBS + No Saints shoes.
Read more
NEWS: ETHICS, VALUE + THE SANS BEAST APPROACH.
Sans Beast Creature Blog featuring Cathryn Wills + Rosie the dog

By Cathryn Wills

Cathryn shares what goes into a Sans Beast bag, what value means to her – and ultimately, why creating pieces without animal products is important to the Sans Beast brand.  Ethics + sustainability often get used in an interchangeable manner - yet, they're different.  The ethics of mass raising + slaughtering animals is questionable at best.  Read on to learn what value + ethics mean to the Sans Beast founder.
Read more
IN CONVERSATION: ELLA MURPHY, STYLIST + CREATIVE DIRECTOR.
Sans Beast Creature Blog - featuring Ella Murphy

By Cathryn Wills

Ella discusses creative direction, her dog Bobby, going off the grid and how she stays inspired.  We have worked with Ella on two campaigns, and both times she has brought creativity + energy to the project.  She has a unique style, with an enormous talent for nailing an eclectic yet effortless look.
Read more
INSPIRATION: SERIES 1 SHOOT, 'THE NIGHT ARMY OF MADAME FLAMINGO'.
Sans Beast Series 01: The Night Army of Madame Flamingo

By Cathryn Wills

Discover the inspiration + narrative behind our Series 1 launch collection.  This is just the beginning as we launch this startup beast.  We invite you to join the (vegan) revolution.  Shot by dear friend of the brand, Vien Tran, styling by Ella Murphy, H+MU by Nelle Pandis + starring our motley yet stunning crew of rebels - Ivonny, Atha, Javier, Indigo + Kalilah.
Read more