SB JOURNAL

9th Birthday Reflections

Birthdays evoke memories. As Sans Beast turns 9, founder Cathryn Wills reflects on building a brand + staying the course. "This 9th birthday marks a threshold. A quiet inhale before...

It's the new year but rather than a list of resolutions, founder Cathryn Wills talks materials - leather, non-animal leather alternatives, and making purchasing choices based on ethics + environmental...

Split image of a young Cathryn in kindergarten and a Hong Kong skyscraper

December Founder Field Notes

After another year of challenge in the global retail space, our founder, Cathryn, reflects on 2025 and what the year ahead looks like for Sans Beast: slower, with purpose +...

October Founder Field Notes

A monthly missive from our founder Cathryn. This is October 2025 - a busy month for travel, connections + thoughts of recalibration, as we consider the evolution of Sans Beast.

NEWS: Ethics, Value + the Sans Beast Approach

Cathryn shares what goes into a Sans Beast bag, what value means to her – and ultimately, why creating pieces without animal products is important to the Sans Beast brand. ...

INSPIRATION: International Women's Day 2025

We're celebrating International Women's Day 2025 with musings + inspiration from women who inspire us. Some of our favourite women share their thoughts on creativity, running a business, raising a...

A collage of black + white images of Sans Beast vegan handbags, models, team members + makers.

INSPIRATION: 7th Birthday Reflections

To mark our 7th birthday, our founder Cathryn shares her reflections on creating - and sustaining - a vegan bag brand. "I left an executive level role in fashion...