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THE CREATIVE JOURNAL

Our new collection Series 8: Elemental introduces a palette inspired by nature, with shades of olive, beetroot, moss + wheat.  Discover what's new - and what's not - at Sans Beast.
Series 7, Lost + Found, has landed. We created this concept mid 2020. Dreams of travel served as inspiration for the campaign story, a road trip to cactus fields + a nostalgic 1970's motel.
2020 has been tumultuous so far + Sans Beast has not been immune to the challenges.  As a niche, vegan handbag brand celebrating our second birthday in March, it was a rude awakening to follow the blowing out of the birthday candles with a new acronym + lifestyle - WFH.  However this post is not about doom + gloom, it's about celebrating creativity, getting excited about a new collection, recognising the power (and importance) of collaboration + enjoying the notion of blooming again.
Welcome to Series 04: The Afterglow of Mutiny.  Read about our creative process, our collaborators + why mutiny made it into our vernacular this season.   We shot this campaign in the depths of a Melbourne winter, yet somehow we got the glow going.  As always, we're grateful to the collaborative crew who came together to work on this project with us.  We always ask people to join the (vegan) revolution - and now more than ever, a bit of mutiny may be required.
A peek into our Series 3 collection + shoot - entitled 'Sensorius'.  Discover how we approached the season + why Caravaggio was so important to us.  Collaboration is key for any brand - and as a small business, it's even more important to make every effort (and dollar) count. We are so thankful for our collaborators - Stylist + Co-Creative Director on the shoot, Ella Murphy, Scott Newett + Jesper Hede of Cubed Studio, Xeneb Allen for H+MU, the two beauties fronting the lens Emma Hakamme + Alek Kuany.
A peak behind the scenes of our Series 2 shoot - The Book of Harlequin.  Shot by Cubed Studio, styling by Bec Cole, models Jeff Ksubi + Tora Flink, HMU Karen Burton + video Josef Gatti.  This was back in 2018 - which feels like a lifetime ago.  The shoot was inspired by the dreamstate of reading favourite books.
Discover the inspiration + narrative behind our Series 1 launch collection.  This is just the beginning as we launch this startup beast.  We invite you to join the (vegan) revolution.  Shot by dear friend of the brand, Vien Tran, styling by Ella Murphy, H+MU by Nelle Pandis + starring our motley yet stunning crew of rebels - Ivonny, Atha, Javier, Indigo + Kalilah.
THE CREATIVE JOURNAL - Sans Beast Blog