THE CREATIVE JOURNAL

Sans Beast Creature Blog - featuring Ella Murphy

By Cathryn Wills
January 30, 2019

Ella discusses creative direction, her dog Bobby, going off the grid and how she stays inspired. We have worked with Ella on two campaigns, and both times she has brought creativity + energy to the project. She has a unique style, with an enormous talent for nailing an eclectic yet effortless look.

By Cathryn Wills
January 27, 2019

A peak behind the scenes of our Series 2 shoot - The Book of Harlequin. Shot by Cubed Studio, styling by Bec Cole, models Jeff Ksubi + Tora Flink, HMU Karen Burton + video Josef Gatti. This was back in 2018 - which feels like a lifetime ago. The shoot was inspired by the dreamstate of reading favourite books.

By Cathryn Wills
January 27, 2019

A peek into our Series 3 collection + shoot - entitled 'Sensorius'. Discover how we approached the season + why Caravaggio was so important to us. Collaboration is key for any brand - and as a small business, it's even more important to make every effort (and dollar) count. We are so thankful for our collaborators - Stylist + Co-Creative Director on the shoot, Ella Murphy, Scott Newett + Jesper Hede of Cubed Studio, Xeneb Allen for H+MU, the two beauties fronting the lens Emma Hakamme + Alek Kuany.

By Cathryn Wills
January 27, 2019

Discover the inspiration + narrative behind our Series 1 launch collection. This is just the beginning as we launch this startup beast. We invite you to join the (vegan) revolution. Shot by dear friend of the brand, Vien Tran, styling by Ella Murphy, H+MU by Nelle Pandis + starring our motley yet stunning crew of rebels - Ivonny, Atha, Javier, Indigo + Kalilah.